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Over the past 5 years, Shawn Khorassani has been able to work with a wide range of entrepreneurs and businesses through his work with Coras – the foundation he set up and pioneered.

 

This has put him in a special position to see what makes a successful leader /entrepreneur and to provide an insight into what specific attributes are needed to establish and drive a successful business.

 

So, in his opinion, what are the key ingredients?

 

“There are many management gurus and manuals that have a lot to say about successful people/business having the right people, leadership and management skills. However, there is something that you don’t often hear about and is not talked about in this particular way. These are Temperament & Disposition.”

 

Shawn went on to expand on what these attributes are. “Your temperament will define whether you are cut out for this game or not – surviving and prospering in business means that you have to deal with any situation that life throws at you. You cannot afford to be emotional or anger quickly when things go wrong, as they inevitably will. The key is to take a breath and look at the bigger picture.”

 

He believes that having the right temperament means being consistent in how you deal with difficult situations and with people. “I used to expect everyone to be like me, to think like me and to work like me – I had a lot to learn. We have to respect everyone for their differences and their own talents.”

 

But what about disposition, how does this fit into the business recipe?

 

“Having the right disposition is about having faith in your vision for the business and the future. To be a successful entrepreneur and business creator you must have the courage to take risks and take on challenges.” Humility is also an asset “Make sure that you learn everything you can from those around you and never be afraid of questioning – sometimes the simplest question is the most important one.”

 

Crucially, patience is vital “Do not be precious about the speed of progress or anxious about the growth of the business. If you believe that you have the right plan and the right vision then have faith it is going in the right direction.”

 

So can you summarize by saying that is this in your DNA?

 

“Yes, I think it is something that you are born with. However, if that’s not the case, it is fine and you use your talents in other areas rather than running a business – as you will not enjoy the ride!”

 

Perhaps the most important thing is to understand that not everyone is ready for the journey “Know yourself and understand your character first. Being successful is a long game.

 

All the people I have met through Coras have worked hard – success does not come overnight. It takes tenacity, patience and courage. I have had a fantastic 5 years and am privileged to have been involved with some amazing companies and some amazing people. I am looking forward to the next 5 years.”

Coras has developed a new sales course to help SMEs take their business to another level. Over the past two years, Shawn has seen his businesses expand and grow to unprecedented levels. His philosophy has been to share his experience and he now wants to enable other business leaders – on the brink of expansion – to learn from his success. There is only one slot available for 2017. For more information contact rhian@coras.me or to find out more about Shawn and the story of his success go to www.coras.me/shawn-khorassani.

Coras is a platform for Shawn Khorassani to help nurture business talent and bring his years of experience to companies and individuals who have the vision to leave a lasting legacy through the creation of well-run and successful enterprises.

This is reflected in the companies that are supporting Coras this year and Shawn is delighted with the calibre and the level of support he has received. “Every year I think we cannot get better and every year the momentum seems to build. I am really excited about this year’s event because of the standard of the applicants that we have so far – and the businesses who have come on board with us – because they recognise that Coras is an excellent platform for them to grow their business and make new contacts.”

In addition to the main sponsor, Hilton, Coras draws on a wealth of experience from the team who support them year in and year out publicising and promoting the organisation – all based in Newbury. Big Print, Keep Printing and Media Fusion have been key in designing and delivering the look and feel of this year’s event.

Charles Lucas Marshall Solicitors, Advoco Solutions – an IT company based in Thatcham, Newbury Rugby Football Club and MWS Media have joined with West Berkshire Council, Thames Valley Partnership and Berkshire Media Group in recognising the value of Coras and in supporting the event.

Shawn is looking forward to selecting the winning Coras applicant on 7th May at the Hilton Newbury Centre. He says “Coras is more than just a networking event – it is an event with substance. We support new business by selecting a business that we can support and nurture. £50,000 is a lot of investment for a small business and this, together with 6 months of mentoring, can take them to the next level. The competition between our finalists on the night – when they will each give a presentation to the room – is brilliant experience for them and makes an entertaining and exciting centrepiece for our supporters and their guests. It is a great thing to be part of.”

Paul Hampson, Managing Director of Advoco Solutions said “this is the first time we have been involved with Coras and we see it as an excellent opportunity for us. We see the benefit of networking locally as we feel this is a great opportunity to make links with local businesses – as many of our contracts are further afield. It is also interesting and exciting to be involved with an organisation that is committed to new business. We were all new businesses once and benefited from people having faith in our vision and future.”

Emma Allen, Executive Director of Newbury Rugby Football Club said “Coras ticks all the boxes for us. It establishes great links with local businesses and means that we are supporting the local businesses as well. We see ourselves being very much at the heart of Newbury’s business and social life – Coras will help us do this. In the first year we were involved in a limited capacity but we are delighted to be a supporter this year.”

 

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